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Skift Daily Briefing

Noticias

Skift Daily Briefing

Skift

The Best World Cup Marketing Cost Nothing and British Airways Started It

July 10, 2026 3:00am 3 min

Two airlines created the World Cup's best marketing moment without paying FIFA a cent, Delta launches a stripped-down business class fare that turns premium travel into a spectrum, and there's one obscure hotel metric ab...

EasyJet Is Being Sold and Every Independent European Airline Is Watching

July 09, 2026 3:00am 4 min

EasyJet's potential $7 billion takeover is putting Europe's remaining independent airlines on notice, Air Canada names a new multilingual CEO after a very public language controversy, and a sharp look at why the West end...

AI Chatbots Are Skipping Travel Apps Even When They're Connected

July 08, 2026 3:00am 4 min

The World Cup's tourism boost is spreading far beyond host cities into markets nobody expected, AI chatbots are bypassing travel brand apps even when fully integrated, and Hilton opens a direct line to corporate travel p...

Airbnb Beat Marriott at the World Cup and Spent Less Doing It

July 07, 2026 3:00am 4 min

Airbnb nearly doubled Marriott's World Cup marketing reach at a fraction of the cost, airlines are buying concert venue naming rights and turning them into loyalty real estate, and extended-stay hotels are having their b...

The Government Wants Airlines to Hide Fees Again

July 03, 2026 3:00am 3 min

The Trump administration moves to repeal Obama-era airfare transparency rules, OTAs shift their focus from winning traveler trust to winning the trust of AI agents, and American Airlines takes a direct swing at United in...

Supersonic Flight Over the U.S. Is Back on the Table

July 01, 2026 3:00am 5 min

The U.S. proposes lifting a 53-year ban on supersonic flight over land, Visa launches a consumer travel platform that puts it in direct competition with the banks that pay it, and a look at the rare airline CEOs who simp...

Hotel Owners Are Ditching Big Brands and Going Independent

June 30, 2026 3:00am 5 min

A wave of hotel owners are walking away from major brand flags as expiring franchise agreements expose just how little they were getting for the price, Accor and H World link loyalty programs to open up 430 million membe...

Apple Wallet Wants to Run Your Entire Trip Now

June 29, 2026 6:00pm 4 min

U.S. hotel demand is having one of its strongest stretches in years and the growth is finally spreading beyond luxury, airlines are cutting seats ahead of July 4 while fares stay high, and Apple just turned its Wallet in...

Europe Is Melting and Airlines Want to Ban Something They Say They Don't Do

June 26, 2026 3:00am 4 min

A deadly heat wave is shutting down Europe's most iconic attractions just as summer travel peaks, the airline industry backs a ban on surveillance pricing while insisting no one actually does it, and experience specialis...

Marriott Is Getting Into Apartment Rentals and Airlines Are Invisible to AI

June 25, 2026 3:00am 5 min

Amadeus thinks it has a fix for the AI search problem quietly breaking airline economics, Marriott makes its first move into branded apartment rentals, and U.S. News just ranked America's best meeting cities and somehow ...

Airlines Are Keeping Fares High Even as Fuel Prices Drop

June 24, 2026 3:00am 5 min

Airline executives make clear that lower fuel costs won't mean cheaper tickets, Carnival posts record revenue but still trims its outlook as the Middle East war lingers, and a decade-long look at Airbnb's attempts to bec...

World Cup Hotels Are Charging More but Rooms Aren't Filling Up

June 23, 2026 3:00am 5 min

One week of World Cup hotel data reveals a more complicated picture than anyone expected, Hilton signals it's building new brands again with a mysterious "Tortoise" trademark in the mix, and Hyatt's lifestyle chief is qu...

The Gulf Is Opening Back Up. European Airlines Are Still Waiting.

June 19, 2026 3:00am 4 min

The UK and Australia lift Gulf travel warnings as the Iran war winds down but European carriers remain grounded pending safety clearance, JetBlue doubles down on Fort Lauderdale while retreating from its New York roots, ...

Airlines Keep Losing and AI Can't Even Read Their Fares

June 18, 2026 3:00am 5 min

Europe hands airlines a major defeat on passenger rights after 13 years of lobbying, July Fourth travel hits a slim record carried almost entirely by cruises, and new research reveals AI is sending more travelers to trav...

Marriott's Loyalty Program Is So Profitable Its Own Hotel Owners Are Revolting

June 17, 2026 3:00am 5 min

Marriott hotel owners demand a bigger cut of a loyalty program generating $1 billion in credit card fees, American Express drops $700 million on a European restaurant platform to quietly become one of travel's most power...

U.S. Tourism Is Sliding and the World Cup Hasn't Fixed It

June 16, 2026 3:00am 4 min

Overseas visits to the U.S. drop sharply in May as Western Europe stays home, World Cup host cities spend millions on welcome campaigns to fight a perception problem, and a ten-year look at hotels vs. OTAs reveals who ac...

Airfares Are Up 20% and Travelers Are Not Stopping

June 12, 2026 3:00am 4 min

Airline CEOs are stunned that demand hasn't buckled under a 20% fare spike, World Cup hotels are still waiting on a booking surge that may depend entirely on which teams advance, and Canadian travel to the U.S. is creepi...

Aviation's 2050 Climate Goal Is Slipping and Nobody Has a Fix

June 11, 2026 3:00am 4 min

Aviation's net zero target may be getting pushed back as sustainable fuel supply falls dramatically short, Cathay Pacific says summer demand is holding strong while the Gulf stays grounded, and luxury hotel guests are pa...

The U.S. Just Made Visas Pay-to-Play

June 10, 2026 3:00am 6 min

The U.S. launches a $750 fast-track visa program that creates a two-tiered system for international travelers, Apple's rebuilt Siri could quietly reshape where the travel journey begins, and the most influential person i...

United Still Wants American. The Airline Industry Is Bleeding.

June 09, 2026 3:00am 6 min

Airline Profits Just Got Cut in Half — and United Still Wants to Buy American The global airline industry takes a brutal hit as profits are slashed nearly in half, global travel growth turns negative for the first time t...

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