Are We Using AI Wrong
AI is everywhere right now, writing posts, creating images, answering questions, and promising to save us time. But is it actually helping… or are we creating a whole new set of problems?In this episode, I’m joined by AI...
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Terry Cook
AI is everywhere right now, writing posts, creating images, answering questions, and promising to save us time. But is it actually helping… or are we creating a whole new set of problems?In this episode, I’m joined by AI...
What happens when you take five specific problems from the driver training world and try to solve each one in just 15 minutes?In this episode, five mystery guests bring five very different challenges to the table. Some a...
Travel back to 2021 for a remastered edition of The Instructor Podcast Extravaganza: six hours of live conversations with six brilliant guests.Terry is joined by San Harper, Emma Morgan, Lee Spary, Keir Wotherspoon, Robi...
Sign up hereThis episode is exactly what it says on the tin — a shameless plug.Terry explains why he’s launching the first-ever IPP Summit on Sunday, 2nd August, what makes it more than “just another webinar”, and why dr...
Terry is joined by Peter Harvey, vice chair of the Motor Schools Association GB, to discuss the current state of the driving instructor industry.They unpack a massive list of challenges facing approved driving instructor...
Donate to BrakeIn this special "From the Vault" episode, originally recorded in 2024 and newly remastered for 2026, Terry Cook sits down with Stewart Lochrie of Bright Coaching to look at road safety and instructor respo...
Six top trainers. Six questions. Sixty seconds each. This Six 4 Sixty brings together a powerful panel to tackle some of the biggest challenges facing driving instructors right now, from test booking chaos and managing “...
This From the Vault episode features Joe Wheatley and Zoe Hawkins from The Coaching Crowd, exploring the transformative shift from traditional instruction to a coaching-led approach.Discover the power of "Coaching the Ga...
Five years ago, Terry Cook started with a microphone and a question. Today, after 250+ podcast hours and 1,000+ hours of private "brain-picking" with world-class experts, he’s distilling that journey into five essential ...
In this episode, Terry is joined by Rebecca Morris from Protect Young Drivers to explore one of the biggest challenges on our roads: young driver risk.Rebecca shares how Protect Young Drivers is evolving from a simple re...
In this archive episode from 2021, Terry speaks with performance psychologist Simon Hartley about mindset, motivation, and what it really takes to perform at your best.Drawing on decades of experience working with elite ...
To mark International Women’s Day 2026, this special episode of The Instructor Podcast is hosted by Emma Fonnaland, who brings together Kate Monk, Diana Todd and Emma Cottington for an open and honest conversation about ...
The very first Instructor Boardroom brings together a panel of familiar voices from across the industry to tackle the big questions facing driving instructors today. Terry Cook is joined by Tom Stenson, Andy MacFarlane, ...
In this latest Six 4 Sixty, Terry’s joined by a proper Road Safety Justice League — six heavy-hitters from across the sector, for a fast-paced, insight-packed roundtable on what’s really going on in UK road safety right ...
The new Road Safety Strategy has landed. The reaction has been loud, emotional, and often misdirected.In this episode, Terry Cook doesn’t break down policy line by line or defend government decisions. Instead, he slows t...
Terry Cook is joined by Chris Bensted, Tom Stenson, and Stewart Lochrie to look back on 2025.Together they unpack the wins, the failures, and the frustrating feeling that change in the industry is happening… just not alw...
In the fourth and final instalment of In Conversation with Lee Jowett, Terry and Lee focus squarely on the DVSA, and a proposal that has sparked debate, frustration, and deep concern across parts of the industry.At the h...
In the third instalment of In Conversation with Lee Jowett, Terry and Lee take a hard, honest look at where the driving instructor industry actually is right now.Lee opens by describing an industry at a crossroads: full ...
In this second In Conversation session, Terry and Lee Jowett step back from techniques, tests, and trends to ask a much bigger question:What actually matters in our industry?The discussion centres on outcomes, not instru...
In this in-person conversation, Terry sits down with Lee Jowett to explore what really shapes a driving instructor, beyond passing tests, ticking boxes, and collecting certificates.Lee discusses his journey into the indu...
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